#1. McDonald’s Took An Emotional Approach
#2. ‘The ¾ Pizza Box’ from Pizza2Go
Did you know that approximately 25% of Iftar food goes to waste during Ramadan? Pizza2Go brought this issue to light by creating a campaign that promoted a new range of pizzas that already had 25% of the pizza taken off, at a nominal price. These pizza slices were donated to the needy. This campaign not only helped the poor, but also helped the rich remember the value of a good food supply.
#3. TESCO’s #FoodLoveStory Campaign
#4. Nando’s – A way with words!
#5. LuLu HyperMarket – ‘Shop & Donate’ Drive