MOMENT MARKETING DONE RIGHT
Moment Marketing is often confused as ‘Witty Marketing’ or ‘Marketing for the younger’ audience. However, Moment Marketing in its simplest form is making use of the upcoming/on-going events to market your product when the customer is most likely to purchase it. For this brand, we created a campaign that was Ramadan centric for our UAE audience and this helped in increasing brand loyalty and sales amongst the targeted audience.
January 16, 2022