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Hag Al Laila is a tradition that Emirati kids adore. Much like Halloween, kids are welcomed to sweets across the country.
For this Campaign, our Client’s objective was to drive in more families to their Mall and we successfully accomplished just that!
Our Creative Team incorporated all the points of this tradition with the brand’s best interests to create visuals that were both appealing and well positioned.
If you too are looking to showcase creatives that align your brand’s values with traditional festivals to build an attractive marketing strategy, click here to get started.